CHRYSLER GROUP LLC, Plaintiff, v. MODA GROUP LLC ET AL., Defendants., 796 F. Supp. 2d 866

Summary

In an automobile manufacturer's action alleging violations of 15 U.S.C.S. § 1125(a) and Mich. Comp. Laws § 445.901, the manufacturer was not entitled to a preliminary injunction enjoining an LLC's use of the phrase "Imported from Detroit." The manufacturer did not show that it would suffer irreparable harm or a strong likelihood of success on the merits. It was unlikely that the manufacturer could show that the geographically descriptive phrase was inherently distinctive or that it acquired distinctiveness through secondary meaning. The manufacturer also did not show a likelihood of confusion.